Take the ‘selling’ out of your selling with compelling case studies.
Case studies make selling your offers and services effortless. They can help you attract more best-fit clients without feeling like you are constantly ‘selling’.
Service providers need this powerful marketing tool because it gives people a view into what it’s really like to work with you, go through your program or use your product.
Simply by sharing the story of your client’s journey and what they achieved working with you, you will attract more of the same best-fit clients.
Case studies provide a plethora of marketing options! No more wasting time posting quotes or random things on social media, or thinking about what to say in your next email. I’ll show you how to maximize just one case study and use it over and over again to establish your expertise and attract more clients.
A case study is the best and most effective marketing you can use.
A case study can help your clients answer:
- Will you understand my business and what I want?
- What is your working style / what results are possible after working with you?
- Are you the type of person I want to support and work with?
…… without you even having a conversation with them!
GOALS OF A CASE STUDY STORY
- Get high quality feedback and testimonials
- Give potential clients a window into what it’s like to work with you and the kinds of transformations that are possible
- Attract more best-fit clients (like attracts like!) meaning your sales process become easier and more organic (aka not sales-y at all)
- Establish yourself as the expert in what you do. Meaning decision making processes become easier (for your clients), communication is smooth (less questions because they trust you) meaning more referrals for you (continuing that ‘easy’ sales process and a full client roster!)
WHAT WILL I GET?
At the completion of our project together, you will have a story-driven case study highlighting the start to finish transformation of your dream client.
The case study story will cover the whole journey of your client with you, from the moment they realized they needed your solution to their biggest win.
Each case study is different. Here are some of the deliverables you can expect:
- Written case study (that can be published as a PDF, as a blog post or directly to your website)
- 3-5 compelling and highly relevant quotes/testimonials
- Copy for a stand alone Case Study page on your website with CTA
- The full recording of the interview (unedited) + a cleaned up transcript OR
- All VideoAsk files from your client
- Edited video clips of your client talking about working with you (to use on your website, social media or email marketing)
- Copy suggestions for compelling social media captions to highlight and share the case study (or video snippets) in a non-sleazy and very clickable way
- 15 different ways to repurpose and share your case study that will mean you never have to wonder what to post on social media or talk about in your next email ever again
PRICE STARTS at $599 USD
(the price will reflect the deliverables we decide on. we will confirm these before we begin work together.)